Everyone is in Sales 
As we’ve blogged about previously, everyone in your organization needs to understand that they are all in sales. You can read our Sales Guide and growing your business revenues here.

Who Is Your Best Salesperson?
You may likely have a Sales and/ or Marketing Manager, maybe it is you, the owner or General Manager? But who is it really?

It is your front line staff, the people who answer the phones, engage and interact with customers and ultimately book/ reserve your business on a daily basis.

Sales Training
How much time do you spend on sales training with your front line staff? Most of us are probably guilty of not spending enough time with our phone and/ or counter staff. This is even more true with our younger and/ or seasonal staff. We can all do a better job with our teams. Spend some time focusing your front line team on sales and you will see the benefits in your bottom line.

CK Golf provides sales training for golf courses. You can view a list of services here. Anytime you want to reach out and have a chat about anything related to the golf business, feel free to connect Jeff anytime at 604-506-2226.


We, Jeff and Tara Ciecko of CK Golf write two blogs, one is our 19th Hole Blog where we share personal experiences and the other an Industry Blog where we comment on general business and internet marketing best practices, sales strategies and give golf industry related opinions. We have owned CK Golf  for 10 years and provide marketing, social media and business services to the golf and other industries. As of August 2016 our life and our business have been ‘location independent’. Our 19th Hole Blog is about the places we visit and the things we do. If you have any questions or comments, or happen to be in the same location as us please reach out and contact us anytime.