Customer Service

Marketing & Communicating with Young Millennials

What we have realized is the growth in golf has really come from Millennials (aged 25 - 40 years old) or more specifically a sub-set of this group call Young Millennials (aged 25 - 32). Continue reading →

Posted in Business, Customer Service, Golf Operations, Industry Blog, Marketing, On November 15, 2021

Golf Courses – What’s the Hurry?

As British Columbia, Alberta and Saskatchewan enter into Phase 3 of COVID-19 reopening plan we have to ask the question... what is the hurry to return to normal. Continue reading →

Posted in CK Golf, Customer Service, Golf Operations, Industry Blog, On July 3, 2021

CK Golf Conversations Video #12

CK Golf‘s Jeff Ciecko is joined by Troy Peverley, Vice President of the West Coast Golf Group, Bryan Ewart, General Manager, Chilliwack Golf Club and Tom Doull, Director of Golf Operations Manager, Morgan Creek Golf Course to have a conversation about the business of golf leading into the golf season. You… Continue reading →

Posted in Business, CK Golf, Customer Service, Food and Beverage, Golf Operations, Industry Blog, On April 9, 2021

Ladies Tees Are Not Ladies Tees

Rant: The term 'Ladies Tees' needs to be immediately removed from your vocabulary if you work in the golf industry. Continue reading →

Posted in CK Golf, Customer Service, Golf Operations, Industry Blog, NGCOA, PGA of BC, PGA of Canada, On October 7, 2020

How to Write Great Survey Questions

Why You Should Survey Your Customers. The primary point of that post was all about the WHY you should survey your customers. We believe it is important to survey your customers but also important is the way you write your questions. Continue reading →

Posted in Business, Customer Service, Industry Blog, Sales, On September 8, 2020

CK Golf Industry Conversations #8

CK Golf‘s Tara Ciecko is joined by Cindy Soukoroff, Head Golf Professional at St. Eugene Golf Resort Casino in Cranbrook, Corrine Allen, Owner of Fraserglen Golf Course & Training Center in Abbotsford and Tracy Peverley, Head Golf Professional at Hazelmere Golf Course in Surrey to have a conversation about the… Continue reading →

Posted in Business, Customer Service, Golf Operations, Industry Blog, On May 30, 2020

Tools for Business – Part II

We have used some of our extra time lately to invest in some new productivity tools. We have also watched webinars on how to better use the tools that we already have. Part I included our experiences with Zoom and Canva. This blog discusses Trello, Vimeo and Google Drive. Continue reading →

Posted in Business, CK Golf, Customer Service, Golf Operations, Industry Blog, Sales, Social Media, Technology, On May 15, 2020

Customer Relationship Management

Customer Relationship Management or CRM as it is most often referred is defined by Wikipedia as an approach to manage a company's interaction with current and potential customers. It uses data about customers' history with a company to improve business relationships with customers, specifically focusing on customer retention and ultimately driving sales growth. Continue reading →

Posted in Customer Service, Golf Operations, Industry Blog, Sales, On March 14, 2020

Living Wage & Price Increases

Living wage, increases to minimum wage, or what ever else you want to call it, is going to have an effect on your golf course's bottom line in 2019. Continue reading →

Posted in Business, Customer Service, Human Resources, Industry Blog, On March 7, 2019

Co-Working Spaces at Golf Courses

Most golf course restaurants we work with struggle financially. It's a tough business at the best of times. However most golf courses look for their food and beverage business from golfers. Few look at customers from a non-golf perspective. Continue reading →

Posted in Business, Customer Service, Food and Beverage, Industry Blog, On October 13, 2018

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